Three new partnerships for Matrix Fitness Team

Commencing today, 2Pure Limited have launched a partnership with Matrix Pro Cycling that will see the newly registered UCI Professional women’s team using three new product lines.

Pedros will not only supply the team with cleaning and lube products, they will also be equiping the service course and mechanics with tools, via the Master Tool Kit. “Cleaning products and top quality tools ensure you have professionally prepared bikes, and also prevents early wear on products. That’s a huge help when you have so much racing and long periods of structured training.” Commneted team manager Stefan Wyman

Master Tool Kit

Keeping the focus on the Service Course, Feedback Sports will be providing the team with work stands and storage solutions. With over 30 bikes just for road events this season, storage, display and mechanical solutions are very important. Feedback are leaders in this market and their professional products will ensure the teams fleet of Trek bikes are stored and displayed in the best possible way at events and at the service course.

Feedback A Frame Stand

Turning the focus back to the riders, Kinetic are providing the team with z-rollers and turbo trainers. These products form an essential part of pre and post-race routines, so reliable and consistent options are very important. With many riders in the team having either a timetrial or track focus, the emphasis on this type of equipment is even greater.

Kinetic Road Machine

“We’re obviously delighted to be working with these these prestigous brands, and with 2Pure. To make the step up to professional level we have a huge requirment for world class equipment for not only the riders but the staff as well. These new partnerships are undoutedly going to help us in the worlds leading events this year” commented Wyman
“Here at 2pure we are dedicated to finding the right partnerships for our brands, we have always been involved in elite level cycling and it makes great sense to partner with Matrix Pro Cycling. We are confident this will be long term partnership and look forward to 2015 season.” Commented Stephen Gildea from 2pure.

About 2Pure

2pure is a distribution business focused on adding value to the brands we bring to the active lifestyle market. Every brand has it’s own DNA and we pride ourselves on our ability to communicate this to the UK audience.

Founded in 2006, our aim is to build business by cultivating close relationships with everyone we work with: colleagues, suppliers, brands, businesses and consumers. We have streamlined our portfolio over the last six years and we are very proud of the brands we represent. We have achieved our strongest brand mix to date by staying true to our core purpose and core values.

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